Advertising budgets are usually set by what is available rather than by what is needed. Working backwards from customers gives a figure you can defend.
Ad budget calculator
The budget needed to win a number of customers, from your conversion rate and click cost.
Budget needed
CHF 1,875.00
Cost per customer
CHF 75.00
Clicks required
1,250
Daily budget
CHF 62.50
आपके ब्राउज़र में तुरंत गणना · कोई डेटा नहीं भेजा जाता
यह कैसे काम करता है
- 1Set how many customers the campaign must bring.
- 2Use your measured click-to-customer rate, not the platform’s.
- 3Enter the cost per click you actually pay.
यह किसके लिए है
- •Planning a campaign
- •Checking whether a channel is affordable
- •Defending a budget request
प्रो टिप्स
- Compare the cost per customer with your lifetime value before spending anything.
- A click-to-customer rate borrowed from a case study is a guess with a decimal point.
संबंधित टूल
Customer acquisition cost calculator
What one new customer really costs you: marketing spend, sales time and tools combined, divided by the customers actually signed.
Conversion rate calculator
Conversion rate, revenue per visitor, and what the rest of the traffic was worth.
ROI calculator, free
Return on investment from what you spent and what came back: the ratio, the net gain, and how long the spend took to pay for itself.
क्या इस टूल से ज़्यादा की ज़रूरत है?
Kiwi एक ही डैशबोर्ड में CRM, इनवॉइसिंग, कैंपेन, AI एजेंट और क्रिएटिव टूल्स देता है। 30 मुफ़्त क्रेडिट, क्रेडिट कार्ड की ज़रूरत नहीं।